Current:Home > FinanceThe story behind Carl Weathers' posthumous Super Bowl ad -FutureFinance
The story behind Carl Weathers' posthumous Super Bowl ad
View
Date:2025-04-19 19:18:15
Carl Weathers appeared in a Super Bowl ad on Sunday night, a moving cameo for the linebacker-turned-actor who died earlier this month at age 76.
Weathers, who played several seasons with the Oakland Raiders in the 1970s before pursuing acting full-time. Over the course of his career he embodied such iconic characters as Apollo Creed in the first four "Rocky" movies, Derick "Chubbs" Peterson in "Happy Gilmore," and himself in "Arrested Development."
More recently, Weathers had been working on a Super Bowl ad for the online gambling company FanDuel, according to a teaser it released in January.
The ad focuses on former NFL tight end Rob Gronkowski's "kick of destiny," which he attempted unsuccessfully last Super Bowl.
In the teaser, according to People, Gronkowski is preparing to attempt a field goal for the second year when Weathers shows up on a motorcycle to offer Rocky-style words of encouragement.
After Weathers' Feb. 1 death, FanDuel, which sponsors the "kick of destiny," said it was adjusting the commercial but would leave Weathers in it.
"The family has been very supportive that they would still like to see Carl in the work," Andrew Sneyd, FanDuel's executive vice president of marketing, told Variety this week.
Gronkowski attempted the kick before Sunday's game, but missed again. The final version of the FanDuel ad that aired during the game shows onlookers and celebrities, including Weathers, reacting with disappointment.
"You gave it your all, Gronk," he says softly, watching on TV in a dimly lit room.
The ad ends with a shot of Gronkowski, mid-practice, turning around to look at Weathers, who is standing with his arms crossed, nodding approvingly. The words "Thank you, Carl," and the years 1948-2024 appear underneath.
Sneyd said FanDuel had built two original versions of the ad, one to use if Gronkowski made the kick and another if he missed, and that the content "wouldn't be appropriate for us to do any more" given Weathers' passing. The company reworked it, with Weathers' family's approval.
Sneyd said the team was "viewing edits through tears."
"[Weathers was] a wonderful man and he genuinely is an inspiration and had such a positive outlook on the world," he told the publication. "We want to make sure we try to meet this moment with the respect it deserves."
veryGood! (7557)
Related
- Trump invites nearly all federal workers to quit now, get paid through September
- Ryuichi Sakamoto, a godfather of electronic pop, has died
- 'Son of a Sinner' Jelly Roll reigns at the Country Music Television awards show
- What's making us happy: A guide to your weekend reading, listening and viewing
- Selena Gomez engaged to Benny Blanco after 1 year together: 'Forever begins now'
- Pink Responds After Being Accused of Shading Christina Aguilera With Lady Marmalade Criticism
- Drag queen (and ordained minister) Bella DuBalle won't be silenced by new Tenn. law
- In 'The New Earth,' a family's pain echoes America's suffering
- At site of suspected mass killings, Syrians recall horrors, hope for answers
- Sam Waterston on being the most recognizable pretend lawyer in New York
Ranking
- This was the average Social Security benefit in 2004, and here's what it is now
- 'Grand Crew' is a network comedy to sip and savor
- Kelly Osbourne Shares Honest Message on Returning to Work After Giving Birth to Her Son
- Poetry-loving Biden heads to Ireland, home of the 'best poets in the world'
- Which apps offer encrypted messaging? How to switch and what to know after feds’ warning
- 'Son of a Sinner' Jelly Roll reigns at the Country Music Television awards show
- The royals dropped 'consort' from Queen Camilla's title. What's the big deal?
- Louis Tomlinson Holds Hands With Model Sofie Nyvang After Eleanor Calder Breakup
Recommendation
McKinsey to pay $650 million after advising opioid maker on how to 'turbocharge' sales
UNLV Football Player Ryan Keeler Dead at 20
How Motherhood Has Forever Changed Ashley Greene's Outlook on Body Image
Nordstrom Rack Clear the Rack Sale: Score an $89 Sweater for 11, $6 Dresses, $3 Tops & More
Jorge Ramos reveals his final day with 'Noticiero Univision': 'It's been quite a ride'
Spring 2023's Favorite Fashion Trend is the Denim Maxi Skirt— Shop the Looks We're Loving
Spring Swimwear Must-Haves: Shop 20 Essential Bikinis, Bandeaus, One-Pieces & More
Big names including Steve Buscemi, Conan O'Brien come out to honor Adam Sandler